Why You Should Be Using Video for Lead Generation
Have you struggled with lead generation? Have you tried all of the digital avenues – email campaigns, search engines, social media, and forums – and found that they’re not generating the quality or quantity of leads that you’d like to see? Many marketers, don’t realize how video can significantly improve their marketing campaigns.
Customers and the marketplace are rapidly changing. Whether you believe people’s attention spans are getting shorter, or that people are just multitasking more and giving each task less time, the fact is that marketers have a brief opportunity to get viewer’s attention and convey their messages. So, how do you communicate as much content as possible in a short amount of time? The answer is simple: video. By properly integrating video into your current marketing strategies, you increase the likelihood of a potential customer finding what they need because you are providing them with more information in a shorter period of time.
Get Your Visitor’s Attention
More so than ever before, people prefer video over every other content formats, and online, videos are watched over ten times more often than text is read. Video is king, and it won’t be dethroned anytime soon. It’s used across all social media channels, embedded in email and web pages, and even streamed to our homes through our TVs, tablets, and phones.
Read more: https://marketingdigest.com/video-leads-way